Our client is a an established fund management company with significant AUM and a digital platform that is about to be launched. With an exceptional leadership team and deep resources, this company is about to go into hyper growth mode and is looking for a first class Marketing Director to join them in Singapore.
Reporting to the CEO, this role will be responsible for establishing a world class marketing function and establishing the brand positioning internally and externally. The role encompasses all aspects of marketing and communications. You will drive integrated campaigns across all offline and online channels. and be responsible for maintaining and developing social media marketing strategies, affiliate marketing and corporate partnerships that will strengthen the company's core brand objectives. Given the innovative technologies being launched, you will strategise closely with your counterparts to devise effective product marketing campaigns. In addition, as part of the leadership team, you will contribute to the overall growth strategy of the business.
- 15+ years in Marketing & Communications
- Proven track record in traditional and digital marketing
- Experience in B2B Financial Services
- Fintech or Digital Native experience would be highly advantageous
- Ability and desire to build a world class marketing function
- Excellent leadership, communication and presentation skills