Growth Marketing Manager - Luxury eCommerce

Hong Kong
23 Jan
Consumer - Fashion & Luxury, Technology - Internet/ E-commerce/ Marketplace
Work arrangement
  • Successful high-growth start up with a people-first culture
  • Small team management responsibilities
  • Hong Kong based role

Our client is an omnichannel global luxury marketplace for high net worth collectors. Backed by well-known venture capital firms and on a high growth trajectory, they are currently growing their marketing team.


Reporting to the Chief Marketing Officer, the Growth Marketing Manager will be responsible for developing and implementing marketing strategies to grow their audience in Asia and the United States along their customer journey. As such, you will be responsible for:

  • Utilizing a data-driven approach to drive user acquisition, activation, and retention
  • Developing, monitoring and improving live campaigns, analyze websites and funnels across all marketing channels and prepare performance analysis reports that identify areas of opportunity
  • Working closely with UX, Social, EDM and other teams to launch growth strategies across multiple channels
  • Developing a current knowledge of industry trends, identifying threats and opportunity gaps to be addressed
  • Overseeing paid search and social acquisitions
  • Provide reporting to the senior management team against agreed performance measures, and provide insights on future strategies


  • A minimum of 5-7 years professional experience in growth marketing from e-Commerce, luxury or high-end consumer goods
  • Strong experience in utilizing analytics tools (Google Analytics, Meta Business Suite, affiliate program management, etc) to track performance and continuously optimize strategy to drive revenue growth
  • Paid media P&L management; tracking ad strategy against conversions
  • Ability to think creatively and work efficiently
  • Experience working in a start-up, high-growth company with an open culture and be confident in sharing your insights and ideas
  • Bachelor's degree in relevant field
  • Team management experience a plus
  • Strong English written and verbal communication; Asian languages advantageous

Relocation and work visa sponsorship can be considered for the selected candidate.

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