APAC Marketing Director – Global Fintech

Hong Kong
18 May
Finance - Banking, Finance - Fintech
Work arrangement
  • Full regional remit and large team management
  • B2B marketing scope
  • Hong Kong based role open to candidates with regional experience


Our client is a global financial technology firm with a strong brand and presence. They are currently hiring a regional Marketing Director to be based in Hong Kong. This is a key senior role in the region's functional strategy and future growth.



-Reporting to the global headquarters, you will be responsible for developing and executing a range of proactive marketing initiatives specifically for APAC

-Create a comprehensive long-term strategy for the region that reflects a strong understanding of market needs and drivers

-Launch targeted online and offline campaigns in the local territories

-Explore new opportunities and methods to position the brand, products and customer experience as a leader within the industry

-Work closely with the sales team to own and deliver against agreed lead program targets

-Manage a large team of marketing specialists across different APAC markets


- At least 15-20 years' strategic B2B marketing experience from within financial technology, financial services, technology, logistics or other large scale enterprise experience in similar industries

- Creative thinking, concept development, market intelligence and presentation design skills

- The ability to think and execute across digital, social and mobile platforms

- Strong project management, team leadership and decision-making skills

- Excellent written and verbal communication skills; strong English fluency required

- Experience in working within multinational corporations, Asia exposure an advantage


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